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                       ------------------------------------------Experience-------------------------------------------​

Integrated Mental Health Services

Media Manager

Aug 2021 – Aug 2022

• Developed and implemented strategies/campaigns for company’s rebranding resulting in increased media traffic by 100% (100 visits per month). Created and launched a new website using Wix and created media content for Instagram and TikTok.

• Established, updated, and maintained social media platforms such as Facebook, Twitter, and LinkedIn growing the Integrated Mental Health Service’s social media well over 200%. Utilized social media to market the company’s portfolio, ultimately driving business and increasing the company’s revenue.

• Established and maintained strong working relationships with cross-functional teams, and senior leadership; identified and resolved issues and concerns. Worked with management to compile individual and departmental performance objectives; streamlined procedures; implemented process improvements.

• Achieved 2x the audience engagement rate and 50% more site traffic with multi-channel digital and content strategies, utilizing owned, paid, and earned media to craft a compelling brand narrative

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Top 100 Full-Time Sales Lead

EXPRESS

Dec 2019 – Sept. 2021

• Developed, executed, and achieved quarterly and annual sales as well as a marketing strategic plan, including analysis of the competitive market, development of financial goals, and formulation of strategic steps.

• Achieved and exceeded weekly, monthly, and yearly sales targets by at least 104% which increased company revenue by $30k. As a result, named a top performer in the market.

• Continually met sales goals and quotas in growth and revenue by utilizing the sales cycle, building relationships, and winning negotiations by identifying the desired outcome. 

• Managed a Top 100 store with a team of 12+ associates to drive daily operations to maximize sales potential and maintain high conversion rates.

 

Lead Marketing and Public Relations Intern

The Barter Authority

Oct 2017 - Jan 2019

  • Managed a marketing and PR team consisting of up to 12 interns that helped market and promote hundreds of businesses as well as the Barter  Authority. 

  • Wrote content and found images for advertisements, entered business cards and new member information into a database, created Talk Fusion emails to be sent and contacted recipients to confirm if received.

  • Analyzed barter trades in order to suggest other companies and products to conduct more bartering.

  • Maintained datasheets for invitees to events, sent emails and texts to members on job statuses, updates, and entered responses into respective datasheets.

  • Maintained records and reports of work performed by all 12 interns and maintained relationships with up to 600 members and prospective members.

Layaway Associate

Kmart

Dec 2017 - Feb 2019

• Organized and ran the stores' Layaway department and store orders department.

• Answered customer questions, encouraged sales, offered advice on products, handled money, layaways, credit payments, and performed multiple customer service duties.

• Handled elementary administrative tasks when assigned. Mentored and trained new cashiers and associates as well as monitored sale circulars and out-of-stock items.

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Crew Trainer

The Wendy's Company

Jun 2016 – August 2017

• Was sent to numerous locations to train staff on different job positions as well as customer service and restaurant standards.

• Helped kitchen, drive-thru, and cashiers operate with as few interruptions and issues and possible

• Cooking, cleaning, register, and customer service training and followed procedures for safe food preparation, assembly, and presentation.

• Maintained high standards of customer service during high-volume, fast past operations.

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                       ------------------------------------------Education-------------------------------------------

American University 

M.S. Marketing Analytics

Currently enrolled 

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Old Dominion University

B.A, Communications

Concentration on public relations, minor in marketing

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Yonsei University

Bachelor of Arts, Communications

Focus on media studies

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                         ---------------------------------------------Skills----------------------------------------------

 

Advertising   •   Brand Management   •   Customer Service   •   Public Relations   •   Communication   •   Data Entry   •   Merchandising  •  Leadership •   Management   •   Social Media •   B2C Marketing  •   B2B Marketing •   Data Analysis   •   Marketing